There is a lot of debate surrounding the kinds of things that business cards should actually end up showing at this current point in time, with some people trying to state that minimalism is the way to go. Minimalism can help you create focused attention on the elements of your business card that are most efficient without a shadow of a doubt, but you can’t take thing too far in this direction either. Suffice it to say that too much minimalism is just as bad if not worse than adding too much info to your card, and as a result of the fact that this is the case a middle ground certainly needs to be discovered in this regard.
When it comes to metal business cards, there are a few crucial elements that you simply can’t dispense with no matter how much you would like to. One such element would be the name of your company which should be displayed prominently so that it is the first thing that people end up laying their eyes on. The logo that your brand is associated with should also be featured center stage, but remember that these are just basic elements and you would likely need to incorporate a few more specific bits of info as well.
For example, your own name should be visible on a business card so that your identity can be established. This creates a personal touch to the card, one that would make it far more likely that anyone you give it to would think of contacting you if they are ever in need of the products and services that you claim that you specialize in right now.